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Benefits to RSS Feeds
Benefits to RSS Feeds... Benefits to RSS RSS streamlines communication between publishers and readers. Since RSS has had a popularity surge, webmasters have been experimenting and using RSS feeds to deliver content in new and innovative ways. Typically, RSS feeds contain news headlines and content summaries. The content summaries contain just enough information without overwhelming the reader with superfluous details. If the reader is interested and wants additional information they can click on the item in the feed, accessing the web site which contains additional details. RSS readers aggregate multiple feeds, making it easy for individuals to quickly scan information contained within each feed. Feeds are generally themed, allowing users to opt-in to feeds that are of interest.
The big benefit to RSS is that individuals opt-in to content of interest, totally controlling the flow of information that they receive. If the quality of the content in the feed declines, users simply remove the feed from their RSS reader and they will not receive any additional updates from that source. The RSS reader acts as an aggregator, allowing users to view and scan multiple content streams in a timely fashion.
RSS is a great supplemental communication method that does not burden the publisher with maintaining lists or following strict privacy guidelines. RSS feeds are compiled according to the user's choices, removing any burden that is placed on publishers of email newsletters. Publishers no longer need to be concerned with spam, privacy policies, and age guidelines.
Publishers using RSS as a communication vehicle are able to create keyword-rich, themed content, establishing trust, reputation, and ongoing communication with current and prospective customers.
What Kind of Information Can be Delivered in RSS Feeds?
Blogs Feed Many blogs are catalogued in an RSS feed, with each weblog entry summarized as a feed item. This makes it easy for visitors to scan weblog posts for items of interest.
Article Feed Articles are often placed into feeds to alert readers when new articles and content are available. The feed entry is typically an article summary or introduction. Readers can then ascertain if the article is of interest and read further.
Forum Feed Many forums now have add-ons that allow participants to receive forum posts via RSS. The RSS feeds often will show the latest discussion topics; if users are interested they simply click to enter the forum to participate in the discussion. As the topic is updated they will see new entries in the RSS feed.
Schedule Feed Schools, clubs and organizations will often use feeds to communicate meeting times, places and events that might be occurring. The RSS feeds are often used to publicize events, notify the community of schedule changes or meeting agendas.
Discounts / Specials Feed Retail and online stores have begun using RSS feeds to deliver their latest specials and discounted offers. Some online retailers have taken this a step further, allowing users to create their own feeds based on keywords or phrases.
For example, this service will generate a URL than can be entered into a news reader. The feed is updated each time an item is added to Amazon that meets the specified criteria or keywords - Amazon Search Feed - http://www.oxus.net/amazon/
Ego / News Monitoring Companies or individuals interested in receiving headline news based on a specific brand or keyword can use RSS feeds to monitor news sources.
For example, users can use the following tool to create a feed that will allow them to receive filtered news from Google News. They will only receive items related to a specific keyword or phrase they setup - http://www.justinpfister.com/gnewsfeed.php
Industry-Specific RSS Feed Uses Include: Technical professionals in specific industries have also developed RSS feeds as way to market, promote or communicate within their specific industries. In many cases, this has expanded their reach and increased communication with current and prospective customers and clients.
RSS feeds can be used by realtors to communicate the time and location for open houses, announce new property listings or promote decreased mortgage rates. Content feeds can also be used by universities to communicate sports scores or event schedules. Computer service professionals can create feeds to notify clients of potential security breaches, virus risks or outbreaks. Ultimately, RSS is molded to meet the communication needs of many sectors. Consider how RSS can benefit your business and supplement your communication needs.
RSS feed creation tool for publishers interested in creating fresh content - FeedForAll - http://www.feedforall.com
Related: Low Traffic Blogging
RSS Underground Featured Article Author Box
About the Author: Sharon Housley manages marketing for NotePage, Inc. http://www.notepage.net and FeedForAll http://www.feedforall.com .
RSS Feeds Explosion
RSS Feeds Explosion Gain Massive Exposure For Your Service
Get your web site listed in Google and Yahoo in day's if not hours, I did, never pay $299 to be listed in Yahoo - you can get your site listed if you have an RSS feed.
Googlebot and Yahoo's 'Slurp' bot have never left my server since putting up a RSS feed, and syndicating it through RSS directories where it was quickly found by an eager, info- hungry crowd of affluent types who are looking to spend their disposable income on something that captures their imagination.
With still only about 90,000 RSS feeds in the world, compared with about 6 billion web pages, if you put up an RSS feed of your own, your feed will get noticed very quickly - like the same day!
Traffic to your web site will double, triple, or more from your RSS feed, and you will find more buyers coming in rather than freebie seekers.
If spam filters are putting you off sending out emailed newsletters, then keep in touch via your RSS feed and update it once, twice or more per day to get your info out that you want your subscribers to see.
Got a new product to sell?
Then put it in your RSS feed and it will be noticed the minute you upload the file to your server. Millions of people can now see your RSS feed, not only in a 'feed reader' software, but in feed compatible browsers such as the latest 'Opera' and 'Netscape 6'.
RSS feed directories have sprung up for you to list your feed in, but there are up to 40 directories worth putting them in - I list them in my latest ebook - 'Really Simple RSS' -with direct links to all the directories to submit to right away.
So - how difficult is it to put up a feed?
If you can open 'Notepad' and type, you can make a feed file to go on your server and this will be seen by countless people all over the world who are looking for the latest products to buy.
If you desperately need to raise awareness and create more exposure for your service or product, without spending huge amounts on advertising - then you need to put up that RSS feed now before the Klondike of all rushes starts. The colossal explosion of information through the 'third dimension' of the internet is about to start - the 'first dimension' was the text based information in dos that started as the internet - which then was only for academics and scientists swapping information on research - the 'second dimension' was the introduction of the graphical capability of browsers which allowed pictures, text and movie's - we now move inexorably onward through the 'third dimension' of RSS feeds and now everyone can become a news publisher, the newspaper and magazine publishers are in trepidation, their reign may now be coming to an end, all information in the future will be by RSS feed and 'blogs', in fact most 18-24 year old's are now not even switching on the television, but cruising on the computer instead!
Will you have an input into this 'third dimension?
Tony Dean is a published author and owner of web site at: http://www.ebook-sales.com His latest ebook is:-"Really Simple RSS" Subscribe to his ezine, send blank email:- ebook-sales@aweber.com
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