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Reading RSS Feeds with an RSS Aggregator

Would you like to find out what those-in-the-know have to say about RSS? The information in the article below comes straight from well-informed experts with special knowledge about RSS.

This article explains a few things about RSS, and if you're interested, then this is worth reading, because you can never tell what you don't know.

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RSS or Really Simple Syndication or Rich Site Summary is the latest information management tool that is gradually earning popularity among web users and web site owners. With RSS technology, it is possible to get the latest postings from your favorite web sites. But clicking on the RSS or XML button in a homepage is not enough to give you the service you need. An RSS feed or code displayed in the pop-up screen if not on the main page is composed of symbols and words that would only make sense to advanced RSS users and computer programmers and software enthusiasts. Another software tool called an RSS aggregator or reader is needed.

An aggregator works by scanning the worldwide web with latest postings based on the RSS code (containing the web site's URL) provided or added by the user. When it finds a new posting, news, or update, it will publish the RSS feed on your home page containing the title of the posting, which also serves as a clickable link to the web site source. This RSS feed may or may not contain the whole article, a summary, and photos, depending on what RSS aggregator you are using.

Aggregators come in two types: the downloadable program or desktop-type and the online or web-based type. The desktop aggregator usually charges a certain amount for its services; this would include regular updating in the form of upgrades or patches to the original version. This type of RSS reader allows more customization of RSS feeds as well as page format or design over its on-line counterparts. But of course, price can be a drawback.

On-line or web-based aggregators are free of charge. All you need to do is register an account with them then you can start enjoying their services. Depending on the "brand" of the aggregator, customization is more limited. Some even do not allow you to customize at all.

Product and service advertisers are realizing the potential of RSS aggregators in internet marketing. In fact, several submit RSS codes to several popular web-based aggregators to reach the growing technophile and internet-based market. My Yahoo has been instrumental in popularizing RSS technology to both users and web site owners and advertisers.

At present, there are many aggregators to choose from and newer versions of the same aggregator are constantly developed by its programmers.

Below are some of these desktop and online aggregators: Desktop Aggregators 1. AmphetaDesk Advantages: - free - supports Linux, Mac, and Windows - easy addition of RSS feeds

Disadvantages: - not maximized use of screen display - few options for customizing

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2. FeedDemon Advantages: - user friendly - free trial version - contains prepared popular feeds - allows filtering of RSS feeds - configurable "watch list" to manage junk RSS feeds - search channel feature that incorporates other RSS services e.g. Feedster - allows feed storage for future use - tabbed browsers for channel navigation - built-in podcast receiver

Sometimes the most important aspects of a subject are not immediately obvious. Keep reading to get the complete picture.

How can you put a limit on learning more? The next section may contain that one little bit of wisdom that changes everything.

Disadvantages: - supports only Internet Explorer (embedded) - paid software (`$29.95)

Online Aggregators 1. Bloglines Advantages: - all major browsers supported (e.g. Netscape Navigator, Internet Explorer, Firefox) - user-friendly especially for beginners - free, web-based aggregator - easy registration - no advertisements - contains its own directory of RSS feeds of thousands of web sites - personal email account for subscribing to newsletter emails (optional) - allows privacy adjustments for personal blogs - allows saved searches - mobile version available - 10 languages supported - Additional add-on tools for automated blogrolls and subscription buttons

2. NewsGator Advantages: - free (consumer-standard version) - provides personalized news channel - allows translation of RSS articles into email format - synchronization of feeds in several devices possible - browse and search feed capabilities save time on surfing - allows keyword filtering - weblog headlines - button-click automatic subscription to news feeds

Disadvantage: - Outlook-based thus limited to Windows

3. My Yahoo Advantages: - Free web-based aggregator - user-friendly - customizable home page design - button-click subscription to RSS feeds - built-in directory and search tool for feeds - wide variety of feeds e.g. news (science, technology, local), weather - connects to all Yahoo features and services

Disadvantage - banner advertisements

There are also lightweight RSS aggregator extensions which are actually plug-ins to existing internet browsers. An example of which is Sage aggregator.

Advantages: - free of charge - beginner-friendly - reeds both RSS and Atom feeds - allows feed discovery - can be assimilated to Firefox bookmark (storage and live) - allows OPML feed lists imports and exports - customizable style sheets - supports a wide range of locales e.g. Catalan, Italian, Japanese, Spanish, Korean, Polish, Slovenian, etc. - easy installation

Disadvantages: - good for about 12 RSS feeds - limited use to Mozilla-Firefox and Mozilla-Firefox supported browsers

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RSS developers promise better features in future versions of their aggregators. Microsoft is planning to include a built-in aggregator in their next Windows version. These developments are definitely something to look forward to by all internet aficionados.

Now might be a good time to write down the main points covered above. The act of putting it down on paper will help you remember what's important about RSS.

Is there really any information about RSS that is nonessential? We all see things from different angles, so something relatively insignificant to one may be crucial to another.

Related: Syndicated Content

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James Mahony is the founder of Articles for Website Content
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Dynamic Marketing With RSS Feeds 

When RSS Feeds first came out only the larger news services and web servers invested in them. But, as more and more webmasters and marketers discover their positive effects on page rankings and realize each feed is considered an inbound (often permanent) link, they are being embraced on a much wider scale.

For the end user, their greatest advantage is the instantaneous transmission of information, which is delivered directly to anyone who has the feed in their feed reader. This offers users up-to-the-minute information. But, as a marketing tool, many are just now discovering that, with each new feed set up, another inbound link is created, one that, with promotion, will build a page's rankings and site traffic significantly. Plus, with email becoming increasingly uncertain as a form of communication, newsletters have also discovered this to be an excellent alternative, one that has wide appeal because of its anonymity.

And, too, authors are discovering the advantages of creating RSS feeds for their articles, since it can save them what is an otherwise arduous task of submitting their work to a multitude of submission sites. In fact, with this option, end users and newsletters can directly feed into their favorite authors, bypassing the submission sites altogether. Not good news for the submission sites-- unless THEY pick up the feeds, too. And many are doing just that.

While some hesitate to take on this new form of communication, the fact is, it is easy to create and maintain an RSS Feed and, at the time of this writing, the software is still available for free. In fact the only real barrier to Feeds becoming more wide-spread seems to be the lack of straight-forward instruction in setting them up. This has stopped many from pursuing this new, dynamic type of communication. (For instruction, see below.*)

And, too, some feel that there is less control with this new medium since, unlike email marketing, the recipient's remain anonymous. But with spam filters that block even those that have "opted-in" and regular, private email being erroneously blocked more and more often, the email marketer begins to wonder about the validity of their efforts.

While this does pose a serious question about the future of email marketing, it also provides an answer to those who use email to circulate newsletters or news about relevant site updates. By simply providing an RSS Feed, this information can be obtained.

Most of all, RSS Feeds keep marketers on their toes, since only those sites that are regularly updated, will benefit the most.--mo

Dynamic Marketing With RSS Feeds

When RSS Feeds first came out only the larger news services and web servers invested in them. But, as more and more webmasters and marketers discover their positive effects on page rankings and realize each feed is considered an inbound (often permanent) link, they are being embraced on a much wider scale.

For the end user, their greatest advantage is the instantaneous transmission of information, which is delivered directly to anyone who has the feed in their feed reader. This offers users up-to-the-minute information. But, as a marketing tool, many are just now discovering that, with each new feed set up, another inbound link is created, one that, with promotion, will build a page's rankings and site traffic significantly. Plus, with email becoming increasingly uncertain as a form of communication, newsletters have also discovered this to be an excellent alternative, one that has wide appeal because of its anonymity.

And, too, authors are discovering the advantages of creating RSS feeds for their articles, since it can save them what is an otherwise arduous task of submitting their work to a multitude of submission sites. In fact, with this option, end users and newsletters can directly feed into their favorite authors, bypassing the submission sites altogether. Not good news for the submission sites-- unless THEY pick up the feeds, too. And many are doing just that.

While some hesitate to take on this new form of communication, the fact is, it is easy to create and maintain an RSS Feed and, at the time of this writing, the software is still available for free. In fact the only real barrier to Feeds becoming more wide-spread seems to be the lack of straight-forward instruction in setting them up. This has stopped many from pursuing this new, dynamic type of communication. (For complete instruction see link, below.*)

And, too, some feel that there is less control with this new medium since, unlike email marketing, the recipients remain anonymous. But with spam filters that block even those that have "opted-in" and regular, private email being erroneously blocked more and more often, the email marketer begins to wonder about the validity of their efforts. And RSS Feeds offer the perfect solution.

While this does pose a serious question about the future of email marketing, it also provides an answer to those who use email to circulate newsletters or news about relevant site updates. By simply providing an RSS Feed, this information can be obtained easily, within minutes of the change.

Most of all, RSS Feeds keep marketers on their toes, since only those sites that are regularly updated, will benefit the most.--mo

Hey, please visit the Internet Marketing web sites:

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