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7 Valuable Ezine Content Tips

1. Provide a list of resources.

You could list your 10 favorite business sites along with a brief description of what each site offers.

You could do also some research to find sites that would be of value to your readers, and then list each site along with an overview of what they provide.

2. Provide your top 7 or top 10 tips on a subject.

You could write up your top 10 web promotion tips or your top 7 tips for new bloggers.

You could also provide your top 10 mistakes (i.e., Top 10 Ad Writing Mistakes) along with your solutions to each of these common problems.

3. Do an e-mail interview.

E-mail interviews are easy to put together and will provide your readers with relevant information.

Your interview could be in traditional article format or you could use the Q & A format for your interview.

Tip: For a great article on this subject visit: http://netpromarketer.com/ezinequeen23.html

4. Write a how to article.

Your how to article should solve a common problem your target audience faces.

For example, if your target audience is ezine publishers, your how to article could show your readers step by step how they can get more new subscribers or how they can create winning content.

RSSUnderground Editor's Tip! Hey - do you want to have a free hosted web site that you can use for anything you want? The only catch is that these guys show an Adsense ad at the top of the page - but so what! You can still use it to promote your business or other web sites! I do not make any money from telling you this - just the satsisfaction of knowing I am helping my fellow webmasters and marketers find quality free web hosting! Look at my free site - Espanol Articulous. I haven't done much with it yet but it is a real site and you even get proper FTP so you can upload images and pages without having to use a clunky file manager! Check it out! It's worth it - it's free!

5. Ask your readers to send you their profiles.

You could run a new profile every couple of issues that shares:

- what business your subscriber is in - where your subscriber is located. - your subscriber's web site address - how your subscriber uses the information in your ezine.

6. Share how you've benefited your clients or customers.

You could publish a "before and after" where you show your customer's original ad copy and then your new ad copy along with a summary of how you've improved it.

You could also give a real life example of how you've solved a problem for your client, and use that as a springboard to providing more useful tips.

7. Write a product review.

Have you recently purchased a product that you are thrilled with?

Let your subscribers know all about it through your product review, and increase your commissions by publishing your review with your affiliate link.

About the Writer of this Article

Ken runs the Net Pro Marketer Article Directory. Topics include business, marketing and ezine publishing. Browse through the articles or submit your own at http://www.netpromarketer.com

Fresh Content Improves Search Engine Optimization

Many search engine optimization companies will sell you a search engine optimization package that addresses many of the major aspects of search engine optimization. These aspects include, but are not limited to, use of file names, alt tags, h1 tags, keyphrase density, meta tag optimization, link analysis and the like. These are all key aspects of a good search optimization.

However, one problem is that the major search engines (especially Google) not only rank pages upon relevant content (which is determined by the factors listed above, and more), but by fresh content as well. What this means to you is that, even after your site has been "optimized to the max", your rankings will increase to a certain level and then not go much higher. To get to the top and stay there, your site should deliver fresh, relevant content on a regular basis. Depending upon the nature of your business, your competition, and targeted keyphrases, the rate at which you should add content to your site can vary from monthly to daily.

The delivery of fresh content to your site, in a form that is readable by search engines (i.e. not through the use of javascript, iframes, or the like) requires a dynamic, database driven content management system.

The most cost effective way to achieve this is through the use of a weblog that sits on your server and resides under your domain name. Updating the weblog with rich articles or commentary, broadcasting this information to the internet, and allowing users to post comments, achieves the following:

1) Increases the number of inbound links to your web site 2) Increases the frequency at which major search engines will spider or crawl your site 3) Increases interactivity for the web user 4) Improves your search engine ranking

For further information, you may contact ArteWorks toll free at 877-336-8266, or visit http://www.arteworks.biz.

posted by Matt Foster, CEO, ArteWorks Business Class | 2:26 PM

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