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Creating Dynamic Website Content with PHP - MySQL
Fresh web site content for your visitors can be of real benefit when attempting to generate repeat traffic. Most webmasters, however, just don't have enough spare time to frequently update or rebuild their pages manually. If your web site hosting company provides free access to PHP and MySQL, this article will show you how to combine those two open source tools and replace a portion of your web sites' static content with frequently changing dynamic content.
1-b) Insert the example data into your new table as follows:
About the Writer of this Article
"I Finally Discovered The Secret To FREE Content No One Else Has!"
There are many tips and techniques to increase your search engine ranking. One of the most powerful, yet simple method is sharing content, as in, writing articles that you then feed to article directories. Done right, this technique will improve link popularity, and drive an enormous amount of targeted traffic to your offer.
About the Writer of this Article
Mark Kessler is the author of "Search Engine Tantra - The Path To Heightened Rankings!" His web site, http://www.toptenoptimizer.com provides a wealth of information and resources to increase link popularity and improve search engine rankings.
How Google Indexes Content From Your Web Directory
How Google Indexes Content From Your Web Directory By: Martin Lemieux
In a fluke, I was able to notice something about the way Google indexes content from web directories. Excluding your template, the most important line of code is the first title you add to your main body.
Search through Google and see for yourself!
Try searching for "something" in "yourcity","province/state" and look for a web business directory that you recognize. Once you find a directory, take a good look at the description of that particular listing (not the title). It may be a good idea to write it down. Once complete, click on the "cache" of that page within Google to highlight the content and view the web directory page.
9 out of 10 times the description of your web site listing within Google is partly taken from the first line of code you have within your main body of content (excluding your header, footer, & sidebar). You will notice that this only applies for a web directory. Any personal or business related web site gets indexed differently. If you take a look at the Google directory, we find the same thing: Take a look here: http://www.google.com/dirhp?hl=en
Browse to any sub-category and look at the first line of text. You will find that the title within the main body of content before anything else, is within an H1 tag.
H1 tags & H2 tags are nothing new to the development community but, there may still be many directories online that can increase their search engine rankings by changing a few things.
Here's an example we see very often online; (I am also guilty of this)
You have just developed an impressive web directory and you are very proud of your creation. In the process of organizing your massive directory you were faced with a problem on how to allow people to browse your web site and how to let search engines browse through your categories with ease. So with that in mind, you create the "alphabetical solution".
THE ALPHABETICAL SOLUTION IS THIS:
Search Categories By Alphabetical Order: A,B,C,D,E,F,G,H,I,J,K,L,M,N,O,P,Q,R,S,T,U,V,W,X,Y,Z
The problem with this alphabetical solution (I am also guilty as charged) is that we tend to add this development solution to the top of our page so that our visitors and possibly search engines can find these extra categories easily. << This is probably hurting your results in many ways.
1) Your alphabetical solution is probably necessary but instead, you should add it a little lower below some more important page specific content.
2) No matter where you add your ABC's, search engines will find them anyway.
3) You don't want 10,000 pages to be indexed with a description that goes... abcdefg...
If you own a directory and you are faced with this problem, let's get our development hats on and switch a couple of things around. Try adding the main "topic" description to the top of your main body of content and create this description within one of these tags: H1,H2,H3,H4, etc.
2nd: Once you have your main title description, try adding more related content to that specific page within "bold tags" BEFORE you add your alphabetical solution. At least this way, when search engines browse through your massive web directory, they do not leave thinking that you like singing the alphabets.
One Last Thing:
If you are seriously targeting specific local markets on the web, try adding the city, province/state, & country! Being in Canada, we are faced with many brick walls when it comes to promoting certain cities.
Perfect example of this is my home town of "Hamilton, Ontario, Canada". If you don't promote this city properly, you might actually be targeting people from "Hamilton, Ontario, California" ! ! ! Did you say ouch??? As you can see, this can be easily mistaken by many visitors coming to your web directory and probably won't help your conversion rate whatsoever.
Making sure that you target the right industries and the right locations could be crucial for the success of your web directory.
I hope this article helps you out!
Reprint Rights: You may reprint this article within your web site or newsletter as long as the entire article remains the same including the resource box.
Martin Lemieux is the president of the Smartads Advertising Network. Smartads is here to help small to large companies grow online and offline. Visit the Smartads Network today!
How to Use Content to Boost Your Traffic and Profits
Are you aware of how vitally important and valuable CONTENT is to your online business? In fact, content can do more to build your business and profits than just about any other resource or service available.
Following is a list of 5 key ways that content can help build your traffic, subscribers, and customers starting today!...
1. Boost your search engine ranking and daily visitor count by posting keyword rich articles and content on your web-site. For example, if your business involves offering products and services related to fitness, posting fitness related articles and content will attract unlimited prospective customers on a regular basis!
2. Generate double or even triple the number of newsletter subscribers you do currently, simply by offering content in the form of "special reports" or manuals as bonuses for subscribing to your publication. People love freebies, so give them what they want and watch as your results increase!
3. Create an automated cashflow by using content to formulate multi-part email training courses with related web-site or affiliate links "sprinkled" throughout each course. Use an autoresponder service to automate the delivery of your training course (such as a 5 part training course delivered over a 5 day period).
Training courses can also serve as excellent bonus offers for your prospective newsletter subscribers.
4. One of the most important keys to a successful online business is not JUST having a list of mailing list or newsletter subscribers... It's about building a trusting relationship with your subscribers (ie, "cultivating" your list)...
By sending informative articles (content) to your list on a regular basis you will establish yourself as an expert on your topic of business, as well as gain the trust of your subscribers over time. As a result, your subscribers will be EAGER to take advantage of your "paid" product and service offers. (Just make sure that you NEVER take advantage of the relationship you develop with your list by offering products or services of poor quality just to make a quick buck!)
If there is one "constant" in Internet marketing, it's this: A cultivated list of subscribers is as good as money in the bank. Write that down and never forget it!
5. Another excellent way to generate no cost traffic is by submitting ready-made articles to "content hungry" web-site and newsletter publishers with your "resource box" attached. A resource box is nothing more than a little 3-6 line "bio" about you and/or your web-site - including a link to your site (or even instructions on how to subscribe to your newsletter)...
When submitting or offering your article(s) for reprint purposes, just make sure to specify that each article is to be reprinted "as is" with your resource box attached.
...Even one article can go a LONG way towards generating no cost traffic and visitors for you. Just imagine your article being sent out to a newsletter subscriber base of 100,000 individuals - many of whom will be reading YOUR included resource box and clicking on your URL to learn more about what you have to offer!
Well there you have it, 5 sure ways to build your online business exponentially with the help of articles and content...
With the declining effectiveness of many of the online advertising methods that we've relied on in past years, content is only strengthening its position as the ultimate KEY to generating unlimited traffic, subscribers, and customers!
David Starr is Registered Search Engine Marketing Specialist and Maintains the popular SEO Website http://www.blog-and-ping-machine.com
Hey, please visit the Internet Marketing web sites:
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