RSS Underground - RSS Resources - Article MenuFeatured RSS Underground Expert AuthorsAre You Content With Your Web Articles? 5 Ways to Dominate Your Niche With Copy that RocksWeb articles - they're immensely popular these days, for the simple reason that you can broadcast your name and URL all over the web with them. Trouble is, everybody's doing it... and that means major competition in ALL categories! So the question is: How will you keep your reader focused on YOUR article and not the other guy's? Read on for Killer Article-Writing Secrets that Will Bump You Up on the Popularity Charts! 1. Write Power Headlines. Which of these sounds better: "5 Ways to Create Better Web Articles," or "5 Ways to Dominate Your Niche with Articles that Rock"? Your headlines MUST pop off the page, and that means slipping those dynamic power words in whenever you can. And don't forget the search engines. Give the Google Monster something to snack on: popularly searched keyword terms in the first three words of your article's headline. You can find related keyword search terms right here: http://inventory.overture.com/d/searchinventory/suggestion/ 2. Make it Meaty. Remember how peeved you were last time you clicked that article with the awesome headline only to start reading and find out that the author had virtually NOTHING to say? What makes an article 'meaty'? Specifics as opposed to generalizations. You MUST think details. Instead of saying "Download a free web editor," direct the reader to a specific web site: "Download a free web editor at http://nvu.com." 3. Talk it Through. Here's something that so many new authors forget: in your article, you want to have a conversation with your reader. That means natural emphatic pauses, strong pacing... and yes, even permission to use colloquial speech! (Did you notice that pacing, by the way? How'd she do that?) You're allowed and even encouraged to have fun while writing. Your best bet: pretend you're writing an email to a friend, and then let the story flow.
4. Add Those Keywords. What are keywords? Popularly searched terms that web surfers use to look up information in the search engines. You can find out what folks are hunting for by going to that Overture tool we talked about earlier, which is here: http://inventory.overture.com/d/searchinventory/suggestion/. Plug in your category and sprinkle the resulting phrases throughout your article. Use keywords liberally in your headline and first paragraph! 5. Give Away Freebies. Share your favorite tools and web resources (notice I did that here) with your readers, and see how fast you become one of the top authors in your niche. People LOVE free stuff... and if you don't share, some other guru will. Are YOU Content With Your Content? Get Top Secret Marketing Tips from the Web's Biggest Gurus and Expert Authors on The First Annual Web Content Awareness Day on FEBRUARY 9, 2006. Go to http://wordfeeder.com/wcad/landingpage.html for details. About the Writer of this ArticleDina Giolitto is a copywriting consultant and ghostwriter with over 10 years of experience writing corporate print materials and web content. Trust her with your next e-book, article series or web project, and make a lasting impression on your audience of information-hungry prospects. Visit http://www.wordfeeder.com for more details. Are You Content With Your Content?Following are Five Immediate Changes You Can Make to Drive Traffic and Sales Through the Roof 1. Put More Oomph in Your Articles. Don't tell the reader what he "could" do; tell him what he MUST do! Which of these sounds more dynamic to you: great copy, or brilliant copy? Speak in an authoritative tone, and you will be regarded as an authority. Go bookmark http://thesaurus.com in your favorites folder right now. You NEED power words to make your copy pop! 2. Tell the Reader Exactly What to Do. Ever read someone else's web page and find yourself going into "the zone?" That happens to your reader, too. Snap him into action while he's caught in the trance. Click Here. Buy Now. Pop Your Email Address in the Subscriber Box Below. Seems almost silly, right? But call to actions are everywhere because they really WORK. 3. For the Love of God, Dumb it Down. Here's a big goof that new web writers frequently make: writing copy that's too abstract, too esoteric, too philosophical. Translation: you MUST dumb it down. This is the web, we're all distracted as heck. I guarantee, nobody will think less of you if you simplify your concepts and language. Equate your web copy with a highway billboard. Surfers are cruising by, no heavy reading is going on here. Just trust me on this one, Smarty Pants. 4. Tell Them How It's Done. Another common content error: letting your reader know what he CAN do, but never telling him HOW to do it. Today's web has everyone falling all over themselves to give away free information. If you do not inform your reader with the basics of how to accomplish a task, perform a function or use a new tool, I guarantee he will find out from someone else. 5. Be a Branding Whore! Spend enough time hanging out in online networks, and you will recognize the Power Players by their ID Badge - that signoff that distinguishes what they do and lists their URL. Brand your business in every single email, article, forum post and weblog entry that you write. NEVER assume taht everyone in the group knows you. Someone new will always come by... and can leave again just as quickly. Make your mark everywhere you can. Are YOU Content With Your Content? Get Top Secret Marketing Tips from the Web's Biggest Gurus and Expert Authors on The First Annual Web Content Awareness Day on FEBRUARY 9, 2006. Go to http://wordfeeder.com/wcad/landingpage.html for details. About the Writer of this ArticleDina Giolitto is a copywriting consultant and ghostwriter with over 10 years of experience writing corporate print materials and web content. Trust her with your next e-book, article series or web project, and make a lasting impression on your audience of information-hungry prospects. Visit http://www.wordfeeder.com for more details. Hey, please visit the Internet Marketing web sites: Recently Added Internet Related Articles: Web Content Awareness - Oh my gosh, you built a web site, you took so much time and effort... but barely anyone's visiting. WHY is that? It could be because you have yet to Turbo Boost your site for more page views and increased rank with the top search engines like Google, Yahoo and AskJeeves.com. Rss Resources - Delivering regularly updated content to web site visitors is easier through RSS resources. RSS, also known as Rich Site Summary or Really Simple Syndication, has been used for years by online visitors. However, it has only recently begun to gain popularity among webmasters as a means of providing visitors with constantly refreshed content. Get Great Contents - We Web content writers lead quiet lives peering at a computer monitor and tapping a keyboard. I even eat lunch at the keyboard, because it means that I can do some relaxing Web surfing without feeling guilty. So drama was the last thing I expected on a cold winter's day when I bit into my peanut butter, raisin, and celery sandwich, and grabbed the ringing phone with my other hand. Content Article - Stop using gimmicks and META tags and sneaky tricks that "guarantee" traffic explosions and nuclear hazards. Stop stealing other people's content, either through XML, RSS, or whatever XHDHTML you might think of. Duplicate and junk content is OUT. Quality, timely, visitor-oriented content is IN. Big time! Read on to find out more. 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News Feed - Effective immediately, eHDMI.com annouces access to some of the web's most popular news feeds on HDTV's and HDTV forums from one central location. The feeds are updated daily with new, fresh content. Free Content Links - The two largest problems that online home businesses face in 2005 is creating traffic and creating a profit. It seems like everyone has great "ideas" about how to help you increase both your web site's traffic and profitability, but when you try these "ideas" yourself they don't seem to work as well as "they" said they would. Articles on the web
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