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Keep your eye on the prize when blogging

There must be some sort of goal you have when you first started blogging. If you were lucky, you've been able to stay focused on your goal so that you keep on blogging month in and month out. For others, who maybe never had a completely cohesive plan, or who have been flying by the seat of their pants, posting often maybe has not been as easy of a task.

Why is the motivation so important? Because blogging can be a thankless and solitary task. You may well reside far outside of a feedback loop as a blogger, only electronically communicating with others. If you can't keep your mind focused and your fingers moving forward, you may not be able to cover your rent check that month. Every day you have to approach your blogging with the single minded devotion of an Olymbic athlete (albeit a flabby one), who won't take "no" for an answer and who always has a ready smile when a hostile blogosphere scowls disapprovingly at her efforts. When the going gets tough, it's time for the gut check that allows the blogger to remember what it is she blogs for.

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For professional bloggers, with the money rolling in, the motivation to weblog becomes extremely easy. You wake up and weblog . Once a week or so you cash a monster paycheck that rolls in. You have consistent and positive feedback that tells you you're wonderful, and your increasing economic clout confirms it. But for the newbie, there is no self-confidence engendered by current success, so you have to rely on a character attribute called faith. You have to have faith in your own abilities, faith in the abundant economic potential of the internet, and you must have faith in the potential for world change wrought by the era of blogs. If you didn't believe these things when you started blogging, you wouldn't have even got into the game.

Once you find your motivation, a certain type of magic will take place. Where once you sat, unmoving, in front of your computer screen, feeling at once isolated and perhaps near defeat; you will now feel exhilarated to fire up your WordPress and enter into the online fray, confident that you have a purpose for your blogging. Suddenly, none of the mundane tasks of your chosen path seem quite so hard. You are able to do your promotional activities, your webmastering chores, and you find that you have almost too much material to write about. Now you're more concerned with editorializing than what subject you'll weblog about! Now you need only concern yourself with making your ever growing readership happy, and making your RSS feed sing the dough-re-me song. Your YPN and AdSense checks are now so big that they actually arrive in Brink's trunks, rather than the regular express delivery of the normal publishers. With motivation, you have been able to climb the highest summits of achievement, and you have been able to carry the weight of the world upon your shoulders. With motivation, your success is assured. I hope this article has motivated you to weblog today.

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Blogging - what's it all about

A weblog usually is a web page that contains brief, discrete hunks of information called posts. These posts are arranged in reverse-chronological order (the most recent come first) and each is uniquely identified by an anchor tag which is marked with a permanent link that can be referred to by others who wish to link to it.

A weblog is a means of communication and there are many different types of messages carried by blogs. Some are nothing but pointers to other web sites, while others run long essays, some are personal diaries, others feature technology, and some are edited by one person, others by teams.

There are hundreds of thousands of blogs on the Internet, and new blogs are created every day. Can anybody and more importantly can you weblog ? Yes, there are bloggers of all types, equipped with all levels of technical skills. Bloggers approach their sites with as much variety and passion as the general Net public approaches the Web itself.

The most commonly used blogging tool is Blogger. It requires the least amount of commitment in time or resources, allowing you to go from wanting a weblog to having one in about five minutes and at no cost. The Blogger software is the property of Pyra Labs http://www.pyra.com. Blogger is often credited as the reason for the explosion of blogging that's occurred in the last couple of years. It is a web-based tool, requiring no installation of software on your personal computer or on your server if you happen to have a web site. You access the tool through the Blogger web site http://blogger.com and the weblog pages are posted to your web site or to Pyra's BlogSpot http://blogspot.com community weblog server. For more detailed information on this see O'Reilly's Essential Blogging.

Re-read anything before you publish. Electronic text can expose unintended meaning easily and it will also make what you say a lot more focused. If nothing else, it should help you catch spelling mistakes! Blogging is a way to share your opinions and thoughts to the rest of the world. If you post interesting things, share links with other bloggers and post comments on other blogs. Linking is the way of the Web that is the key of successful blogging.

In order to keep your blogs really fresh, invite a group of your friends / colleagues and give them blogging access. That way you will have several reporters blogging information and you won't end up killing yourself, trying to keep your weblog populated with good information. If you use Blogger, upgrade to Blogger Pro. You can have your team post to the weblog from email, create and syndicate your weblog as an RSS feed, and a whole lot more! Adding the ability to post comments on your weblog extends interactivity and usefulness to the weblog itself. Blogs are about community and information, and commenting is a real way to gauge your viewer's blogging efforts. Blogging is one of the quickest ways to update your site. Syndicating others' blogs into your own site is another. There is a wealth of information out there - just tap into it!

Andy MacDonald owns and runs his own custom web site design company called Swift Media UK which also incorporates affordable web hosting, and logo design.

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