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How Direct Sales Reps Can Use Blogging
One of the tools that a smart direct sales representative use to attract new business is a weblog . A weblog keeps customers and potential customers informed about products, events and services that relate to your business, new releases, contests, specials and it always keeps your name front and center. It shows readers that you are a good source of information that they can count on.
If you think about it, you also probably subscribe to a number of weblog feeds on various subjects that interest you. Where do you think you are going to get information when you are in the market for a product or service that relates to your interests? Yes, that's right, you think about that weblog that gives you all that great information!
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Often direct sales representative's web sites are nothing more than a corporate web site. Websites in which they are unable to update information. These types of web sites also make it difficult for a representative to look unique. They all have the same web sites saying the same thing. Corporate sites also make it difficult for the representatives to hold special contests or special sales.
With a weblog you can quickly update your customers anytime your company released a new product, when you're holding a contest or are placing items on special pricing. Blogs also can be more fun and unique than the traditional newsletter. Newsletters are often sent out at a set time. With blogs you can stop in anytime. With all the feeds available your visitors can subscribe to your feeds and be instantly updated without any spam filters interfering.
If you want to produce a professional looking weblog , try using a service such as Blogger.com. You can then upload your weblog quickly and easily readily available for your visitors. Another great thing about Blogger.com is that it is free. This means no hosting costs or domain costs.
Visit http://www.wahm-blog.com/what-is-blogging.html for more information about blogging.
Related: Blogging Market Share - Real Content
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Anita DeFrank is a busy work at home mom, wife and web master. Stop on by http://www.Wahm-Blog.com and find out what she and many other work at home moms have to talk about!
What is Blogging
Blogs have been around for many years but have recently become somewhat a new 'craze'. A Blog is short for Web Log is basically an online journal. They can be set up at little to no cost at all, and can be used for a wide variety of things. Some bloggers just weblog for the fun of it, while others tend to use their blogs for business reasons.
The following are just a few ways blogs can be used:
1) Updates Keep customers/clients up to date on changes to your web site. Also new product announcement and new related web sites.
2) Reviews You can give opinions, advice and personal recommendations on specific products or services related to your field.
3) Personal and Business uses Blogs are a great way to keep track of your goals and plans just by open writing.
4) Stress Reliever Jot down your vents, gripes, thoughts. Some also find general writing therapeutic.
5) Search Engine Optimization Search Engines love text and content. You can also include links to your web site which equal backward links which in turn equals high ranking.
6) Money Makers Yes, you can make money with your weblog by providing readers with quality copy writing and a few affiliate links.
So how is a weblog set up? There are several options you can choose from when starting your own weblog , and a few are:
1) Using a free service such as Blogger.com.
2) Using Blogger.com (or other free weblog provider) with your own domain name that you can purchase through places such as http://www.mommyshelperonline.com/web-hosting.html
3) You can also choose a paid services such as http://www.mommyshelperonline.com/blogit.html for as little as $5.95 a month.
So you have your weblog set up, but how do you get visitors to it and get them comming back? Along with general advertising, here are a few more ideas:
1) Directories There are many directories that you can submit your weblog to such as http://www.Wahm-Blog.comTo find more simply do a search for weblog directories.
2) Link Exchange Place links on your web site to your weblog and visa versa.
3) Syndicate Your Blog For example you can now give your visitors the option of having your weblog headlines right on their MyYahoo! Page. (example - http://add.my.yahoo.com/rss?url=http%3A//www.2wahms.blogspot.com ) This makes it much simpler for your readers to quickly skim the topic headlines and an added benefit to you the blogger to keep your visitors up to date.
4) Blog Explosion Traffic Exchange Blog Explosion (http://www.mommyshelperonline.com/blogexplosion.html) is the internet's first weblog exchange where thousands of bloggers visit each other's blogs in order to receive tons of weblog traffic.
You also have the choice of letting your readers comments on your weblog . Most services have these features and can be a great tool to keep your weblog interactive between you and your readers.
With all the spam filters and spam blockers available or sometimes even automatically installed in email programs, it's getting harder every day to keep in constant contact with your visitors/customers and/or clients. Blogs have shed some new light in this aspect giving you a better way to communicate.
Most weblog services are very user friendly. If you can run simple programs such as MSWord or Word Perfect then you have the knowledge to maintain your own weblog . There's no need to even have html knowledge. In essence, anyone can have his or her own weblog .
Happy Blogging!
About the Authors: Kara Kelso and Anita DeFrank are the owners of Mommy's Helper - Mom's Market Ezine http://www.momsezine.com, an ezine for work at home moms. You can read their business weblog at: A Tale of 2 Wahms http://2wahms.blogspot.com
A Bit About Blogging
If you've been on the Internet for even a minimum amount of time over the last couple of years, you've probably seen or at least heard about blogs. The term weblog is a contraction of "web log", and as the name implies, a weblog is really just an online journal or notebook. Now that sounds like a place to write "Dear Diary" entries that are open to the world, but smart marketers can use a weblog for a lot more than that.
In today's world of email spam filters, and questionable email delivery and open rates, a weblog can help you reach your customers, prospects, and target audience regularly. If your weblog offers value to them, they will want to read it, and will anxiously look forward to your next post. If you open your weblog for comments, that could help create a sense of loyalty, belonging, and community that may ultimately lead to more sales for you. Through RSS technology, your readers can add your weblog to their newsreader software, and be alerted immediately when you make new posts.
To get started, you will need blogging software. You can find many excellent packages, both free and paid, that you install on your own site. You can also find free and paid hosted blogging services. As with any software, you need to compare features to pick the weblog software best suited for your needs.
More important than which software you use, is to make sure you use it. You've heard that the first and most important secret to internet marketing success is to do something. That's true with a weblog too. You need to regularly and thoughtfully post material your target audience will want to read. Whatever you do, post. Write about what's on your mind, your views, your thoughts. Give to your readers, and they'll give back to you.
Begin your search for the perfect "blog" tools for yourself over at HotScripts.com
John Calder is the owner/editor of The Ezine Dot Net. Subscribe Today and get real information YOU can use to help build your online business today! http://www.TheEzine.Net RSS feeds are available.
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Whatever you talk about in your blog, it will play a major role in your blog's recognition. Will ideas put forth in your blog take on the concerns of a large segment of the available readership on the subject matter? If so, you're fortunate. You'll almost certainly be blogging for profit from relevant ads on [...]
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