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Blogging Your Way To The Bank: Three Ways To Monetize Your Online Journal

Tell me. What’s the first thing that comes to your mind whenever you hear the word “blog?”

Web logs, or blogs as they have fondly been referred to in recent years, were originally meant as online journals where users can talk about the events of their days, their thoughts about political issues and current events, their reviews on certain products or services, and the likes. Blogs have served a social purpose, one that allows the user to connect to the whole world through the things he will share in writing.

This has led to the meteoric rise of blogs as one of the most popular internet tools for the new generation.

But blogs have evolved from merely being social outlets in cyberspace into profitable channels which could provide for the user several income streams to supplement his current earnings, or perhaps even surpass the same.

Indeed, blogs have become viable marketing weapons that could rake in some outstanding profits… if you know how to use them.

There are three ways by which you could monetize your weblog .

Using Blogs As Digital Stores

Believe it or not, you could sell products through your weblog . Whether these be digital products or tangible good, yours or others’, you could promote them in your weblog entries and earn for yourself some amazing income in the process.

If you wish to sell your own products, digital or otherwise, you could simply write some favorable reviews in your weblog entries so that the items may be presented to your readers in a positive light.

But not every blogger has the capabilities to sell his or her own products. The best way to go is to sign up with affiliate programs. Affiliate programs are arrangements whereby an affiliate, namely the blogger, would pre-sell an affiliate merchant’s products. The affiliate would earn a commission per successful sale he or she will manage to refer to the affiliate merchant. This commission can range from as low as 20% to as high as 95%.

If you want to sell digital products, sign up with any or all of the following programs:

www.clickbank.com
www.cj.com
www.paydotcom.com

If you wish to sell tangible goods, on the other hand, consider the following programs instead:

www.amazon.com
www.chitika.com
www.buy.com

Regardless of the program you will join, you’d be given an affiliate link to promote. Whenever a visitor of yours would click on the said link, they’d be taken to the affiliate merchant’s sales page. The affiliate merchant would take care of things from there. Your job is already done, and all that is left to do is to pray that the said visitor would actually purchase the affiliate merchant’s products so that you’d earn your commission.

Going The AdSense Route

Yet another way to make your weblog a venerable cash cow is to enroll with the AdSense program. AdSense is Google’s Pay Per Click (PPC) system, so named because the system would send out contextually relevant advertisements to your weblog , and whenever a visitor of yours would click – yes, just click – on the said ads, you’d earn a specified amount, per click.

The fact that AdSense would send out contextually relevant ads means that only ads which are related to the subject of your web site would be displayed. If your weblog is devoted to discussing dogs, for example, AdSense would send out ads about dog grooming products and services, dog care eBooks, dog clothes, and the likes.

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What does this mean?

Since your ads would be connected to the general subject of your weblog , there is a higher chance that your visitors would click on the same. This would only increase your online earnings via the PPC program.

Visit the AdSense site at www.google.com/adsense.

Your Blog As A Back Link Builder

80% of the traffic that can be generated from any web site would come from the search engines. And an integral part of being successful with search engines lies in securing a high page rank for your web site. A high page rank would make your web site appear in the first few pages of search engine results. This means that people who are looking for the information your web site can offer would be able to find you through the said search engines.

Having a high page rank is important for web sites that sell some products. The more visitors they’d have, the more sales they’ll be able to generate for their online business.

Central in securing a high page rank is garnering a lot of back links. Back links are the number of pages linking to your web site.

And this is where blogs enter the picture.

Since blogs are very easy to create, you could make several of them, with each weblog linking to your main web site. The result? An instant increase in the number of your back links, an instant boost to your page rank, and consequently, a higher position in search engine results.

Related: Online Ventures Blogging - Devoted Bloggers

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Mark Flavin Is The Owner Of Mark Flavin Marketing. Mark Is An Expert In Online Marketing & All Make Money Online Topics. Mark Recommends You Visit Blogging To The Bank To Learn How To Make Money Using Blogs & RSS.

You Can Sign Up For Mark's Free eCourse at http://www.markflavin.com

Discover Why You Need to Start Blogging

If you haven't set up a weblog already - do it today. You'll need to become an active blogger for several reasons. Yes, it's true, blogging can be a waste of time. It can drain your profits and act against your business by taking time away from cash generation. Indeed, it can take your mind off what you should be doing and divert you into pointless activity.

But here's another take on it. Consider how blogging can become a profit making activity in its own right. If you treat blogging as a separate profit centre within your business, it can be extremely valuable to you. Here's how.

For a start, blogging can increase your profile and "presence" on the Internet. You'll increase your search engine visibility, raise your ranking and gain more hits. That can create more business. But you need to know whether it actually does this, rather than thinking it does. That's why you need to track click throughs from your weblog right through to sales. The best way I've found of doing this is to use my shopping cart's ad tracker feature. This allows me to track any clicks in any page I produce and see if an when that person buys from me. It's a valuable way of seeing how profitable each weblog entry becomes. It helps focus your mind and help you know what to write about and what to avoid within your weblog .

So, true enough, used in this way blogs can help your business generally. However, many people only think it does this - they don't know because they don't measure blogging effectiveness. As in most things in business, only testing and measurement will reveal the truth to you.

But generating business for your existing products and services is not the only benefit of blogging. Blogs can raise cash on their own. For instance you can carry advertising, you can sell affiliate products such as those from Clickbank or books from Amazon.

For most people blogging is a waste of time and money because they use blogs to write their thoughts and just to add some content to their sites because they've been told it's a good idea. For the vast majority of bloggers I have spoken with recently, blogging has been a tremendous cost to their business.

However, used properly, with planning and with testing. blogging can make you additional revenue. So, don't hang up that keyboard just yet. Start your business weblog as soon as you can.

Discover Why You Need to Stop Blogging

This is not going to be easy. Here I am writing a kind of weblog which essentially says you should stop doing it. But I'm going to say it all the same. Deep breath.....blogging is wasting your time and draining your profitability. You should stop blogging right away. That's it. Hang up your keyboard and give up blogging. It's a has-been activity.

I've spent the past three and a bit years actively blogging with several personal and business blogs. In total I've spent over 105 full 24 hour days writing blogs. That means I've lost that time to income generation. While I was blogging I wasn't earning money. A third of a year gone without cash. Not a pretty thought.

So I investigated blogging. I've spoken with bloggers of all kinds and discovered one common theme. Bloggers are spending hours each week writing thoughts, ideas, messages like this one instead of what they used to do before blogging was invented, which was earning money. Almost no-one I spoke with earned any money from their blogs.

If you are a regular blogger, you need to ask yourself does it help or hinder your business? Blogging is a cost to your business that doesn't appear anywhere in your accounts. Your probably try to keep down your phone bill, your transport costs and your accountancy fees. But the time you spend blogging will almost certainly add up to much more than these.

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Blogging only works if you make money from it. You need to measure the impact of blogging on web site traffic, search engine positioning and resulting sales. You could also try to use blogs to generate cash as a separate entity.

True enough, blogging may be therapeutic, enjoyable, perhaps cathartic for you. But if you are in business and it isn't generating cash, it's a waste of your time and money

Blogging To Boost Your Business

Writing a weblog is a vital part of marketing your business in today’s online world. Not only is it free, but it is fast becoming the top internet marketing tool, not to mention, it’s fun! People write blogs for a variety of reasons – to express themselves, be heard, or offer tips, techniques, and information on any subject that interests them. If you own a web site, blogging cannot be ignored, as it is one of the best ways of generating traffic to your site.

How can a weblog boost your business? First of all, if your weblog is keyword-rich, the search engine spiders will visit your site’s quality content, especially if you update and ping your weblog regularly, once a week at the very least. Once the search engines see that you make regular posts, your site cannot be ignored, especially if you offer information that is useful and valuable. It doesn’t hurt to post to your weblog every day if you can, and track your keywords with a keyword tracking tool to make sure you’re using the best keywords possible.

Other people will visit your weblog if you have a Blogger, Wordpress, or other account. Some people have their blogs hosted right on their web site. It’s a good idea to post your weblog to many of the top weblog directories. When your weblog site is submitted, this allows others to find your site and your links. It’s another way of making your links visible to the internet world. Your topic is placed within a category, such as “Online Business”, and can be searched by those looking for blogs on that subject. This can create huge traffic for you and your sites. You can also post your blogs to forums with your links at the end, so that if you provide some helpful advice, people will be tempted to click on your links, thereby generating more traffic and potential sales for you.

Another useful place to post your blogs is on blogger submission sites. At sites like these, you post your weblog URL and description, which is categorized for other people to search for your weblog topic specifically and make comments on it. Many people don’t realize the importance of making comments to other people’s blogs, and keeping track of and responding to the comments people submit to your blogs. You want to try and create an ongoing communication, not just a static weblog . The more other people see your weblog being commented on, the more importance they give the topic, and the more traffic you will create. You want your readership to grow in leaps and bounds and this is the way to do it! Don’t make your site a static one, and try to generate as much communication around your posts as possible.

Finally, a useful technique growing in popularity lately is adding adsense ads and banners to your weblog to generate clicks and additional income for you. Optimizing your blogs by adding links to other areas of your site or other sites that don’t necessarily have to be blogs will get your other links noticed and indexed faster.

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